
Compulsory Modules Credits Research Portfolio 60 Introduction to Intercultural Communication 20 International Marketing 10 Principles of Marketing 20 Optional Modules Credits The Social Psychology of Communication 20 Sociolinguistics 20 Professional Communication in Intercultural Settings 20 English in the World 20 Culture, Interculturality and Identity 20 Language and Social Interaction 20 Multimodal Communication 20 Multilingualism 20 The International Business Environment 10 International Brand Management 10 Marketing Ethics, Critical Consumption, and Corporate Social Responsibility 10